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Accelerating Billing and Operations at Growing Law Firms

Accelerating Billing and Operations at Growing Law Firms

Practus and Markowitz Herbold cut billing friction upstream of collections, scaling invoice volume without adding administrative headcount.
Portrait illustration of Erin Barrio
by
Erin Barrio
3 min read
Published:
February 23, 2026
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Revenue Acceleration Starts Before Collections

When law firms think about accelerating cash flow, collections often get the attention. But for many firms, the biggest opportunities exist much earlier in the revenue cycle:

  • Invoices that sit in draft status
  • Manual bill delivery processes
  • Administrative bottlenecks
  • Attorney approvals
  • Special billing requests
  • Staff spending hours each month managing tasks that should take minutes

Before a firm can accelerate collections, it must first accelerate billing.

That's where Revenue Acceleration begins.

At Zebraworks, we've helped firms of all sizes reduce billing cycle times, eliminate manual effort, and create more efficient paths from completed work to delivered invoices. The result is faster billing, improved operational efficiency, and a stronger foundation for cash flow performance.

Practus: Scaling Without Adding Billing Headcount

As a rapidly growing, fully remote law firm, Practus needed a billing operation that could scale alongside the business.

Manual processes and increasing invoice volume created pressure on internal staff and threatened to slow growth.

By modernizing billing workflows with Zebraworks, Practus streamlined bill distribution and reduced the need for additional administrative resources as the firm expanded.

The result was a more scalable billing operation capable of supporting continued growth without proportional increases in overhead.

Revenue Acceleration Impact

  • Reduced administrative workload
  • Improved billing efficiency
  • Supported firm growth without additional billing staff
  • Accelerated invoice delivery
Zebraworks has made our accountants' and attorneys' lives so much simpler.
— Sandra Haislet, VP of Firm Administration

Markowitz Herbold: Turning Minutes into Seconds

Many billing teams spend valuable time performing repetitive administrative tasks that add little strategic value. For Markowitz Herbold, those manual processes represented an opportunity to improve both productivity and revenue velocity.

By automating routine billing activities and integrating directly with the firm's financial systems, Zebraworks helped reduce the time required to complete everyday billing tasks.

The result was not only improved efficiency, but increased engagement from attorneys and finance professionals alike.

Tasks that previously took minutes can now be completed in seconds.
— Christie Lok, Director of Finance

When billing teams spend less time managing processes, they gain more time to focus on the strategic exceptions that require expertise and judgment.

Revenue Acceleration Impact

  • Reduced administrative effort
  • Faster billing workflows
  • Improved attorney engagement
  • Greater visibility into financial performance

Revenue Acceleration Through Billing Velocity

Every law firm generates revenue. The firms that accelerate revenue are the ones that remove friction between completed work and delivered invoices.

Practus, LLP and Markowitz Herbold each faced different operational challenges. Yet both achieved the same outcome: faster, more efficient billing operations that supported stronger financial performance. By eliminating manual bottlenecks and simplifying billing workflows, these firms accelerated the movement of revenue through the billing cycle—creating the foundation for faster cash flow and improved realization.

That's Revenue Acceleration in practice.

Read this article with:
30 years serving legal technology
40% of the Am Law 200
52 Countries
Millions of invoices processed
Hundreds of law firms
5 of the top 10 firms worldwide

The return is measurable.

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